The KAC Marketing & Sales Lab

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This is your headquarters if you’re a multi-6-figure to 7-figure CEO who’s ready to:

Get coaching from a sales psychology and data-driven marketing expert

Access a pre-trained EXPERT AI marketer that delivers incredible, conversion-optimized copy (in your brand voice) and strategic guidance. This is NOT ChatGPT and is not used via your ChatGPT account. This is one-of-a-kind!

Transform curious browsers into customers who fall in love with what you offer

Inside The Lab, you’ll unlock this trifecta of power—coaching, AI, and strategy—to take your sales and marketing to the next level.

Streamline content creation and spend less on copywriters by using pre-trained AI

Here's what you'll DO inside the lab:

Discover the ideal marketing strategy to propel your business to the next level

Learn how to rely on data (instead of guesswork) to leap from your current revenue to your dream numbers—faster

Optimize the way you sell on every channel, so your marketing converts with precision

Keep more profit in your pocket with PoppyAI, your data-driven marketer and conversion copywriter—no need for extra contractors

Last day to register is 6/15

SNEAK PEAK

Here’s How The Lab Sets You Up for Even Greater Success 

When you join you’ll immediately unlock:

In just 5 minutes, learn to track and interpret key sales-driving metrics in Google Analytics. Say goodbye to guesswork and hello to insights that guide you straight to a revenue boost your sales, and how to understand them to make the right changes to get a revenue boost! 

The Getting Started 

Formerly known as Poppy. Your 24/7 Marketing & Sales Strategist, trained in data-driven insights and high-converting copy. HeyCalina's pre-written prompts will help her learn your business’s voice and needs. With Calina, it’s like having a strategist and a conversion-focused copywriter on standby whenever you need one.

Calina helps you optimize everything from social media captions to emails to sales pages, using the same strategies Kay and her team have perfected over 15+ years of driving revenue for clients making multi 6 figures up to 9 figures in annual revenue. This is not ChatGPT.

Personalized Onboarding with 

Your direct line to Kay for personalized marketing support and answers. All recommendations are customized based on your company’s data.

The Marketing

Expert-led sessions on email marketing, SEO, and more—with prompts to have Poppy help write and refine every piece of copy for maximum impact.

On-Demand Marketing

Tune into the member-only podcast for actionable marketing insights, straight-to-the-point strategies, and marketing motivation that fits your busy schedule.

The Marketing 

These sessions begin with a targeted lesson and end with hot-seat coaching for personalized guidance. Expect to leave with clear steps for revenue-driving growth.

Monthly Live 

To tap other lab members for feedback, market research, share ideas, find collaborations, and just chat about life as an entrepreneur. 

Private

roadmap

In just 5 minutes, learn to track and interpret key sales-driving metrics in Google Analytics.

Say goodbye to guesswork and hello to insights that guide you straight to a revenue boost.ur sales, and how to understand them to make the right changes to get a revenue boost! 

HeyCalina

hotline

trainings

broadcast

workshops

chat

Use the data to see the tangible progress toward your goals, reinforcing your manifestations with visible proof.

Manifest Results with Conviction

With HeyCalina as your marketing powerhouse, you’ll spend less on outsourcing and more time reaping the rewards of optimized, high-converting marketing content.


Increase Your Profitability

Calina is always being updated based on what Kay and the KAC Marketing team see working in real-time with clients.

This is not ChatGPT and is not access through your ChatGPT account.

So that everyone feels empowered with the knowledge that helps them make smart decisions that lead to more revenue. 


Raise the bar for yourself (and your team)

Streamline your strategy with decisions based on real data, not guesswork, and achieve higher sales, faster.

Upgrade to Data-Driven Decisions

Let HeyCalina capture your ideal customer’s attention and guide them to conversion. No need for in-depth training—Calina has been pre-trained with Kay’s 15 years of insights to make it happen.

Infuse Your Marketing with Proven Sales Psychology

The Lab is your ideal next step if you’re ready to…

Is The Lab Right for You?

No, but please keep in mind that the Lab is most beneficial for business owners who already have a clear vision and revenue goals. In The Lab, we’re here to help you reach your next level, not to create your vision for you. We want to know that you have the passion and direction—we’ll provide the tools and strategy to help you get there!

Yes! The Lab covers foundational and advanced strategies for email marketing, SEO, and more. Plus, Poppy saves you time by assisting with drafts and content creation.

Yes! Gain insights for your own growth and bring extra expertise to your clients by leveraging the strategies we teach and the personalized support from Poppy and Kay. This is a great space for professional development!

Absolutely. This is where you focus on your own business’s growth, with Poppy acting as your AI-powered CMO, giving insights and strategies tailored to your brand.

Is The Lab a fit if I’m a marketer?

Frequently Asked Questions 

Can business coaches join The Lab?

Will I learn specific marketing skills like email and SEO?

Why is there an application process?

What Members Are Saying

Register for The Lab Today

to Reach Your Next Level of Success 

The Lab is the only way to get access to HeyCalina. 
You are signing up for 6 months of access to The Lab.

The last day to register is June 15, 2025. 
This is the final date forever! 

$222/mo

monthly pricing

Requires a 6 month commitment

$1110/
6 mo 

Annual pricing

You save $222 (one month free).